The Key to Driving Retail Success with Social Media

In this report, customized for both the US and the UK, Kevin Ertell reports on research showing that 56% of online shoppers “friend” or “follow” retailers on social media sites. The study also reports that Facebook is the best way to reach most online shoppers but that one-fourth of the top 100 e-retailers don’t even have a Facebook page. Download the free report to learn more about who is interacting with retailers on social sites and why.

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