Website Experience Measurement:

Product companies including CPGs, personal electronics companies and pharmaceutical companies often have websites that serve a wide variety of audiences and purposes Yet, as a website or brand manager, you find it difficult to determine who’s coming to the site and why, much less how the website visit will influence future purchases and brand loyalty.

ForeSee Results’ core CS SiteManager solution continuously measures overall satisfaction with the site experience, the key drivers of satisfaction and the future behaviors influenced by satisfaction The econometric model at the heart of the ACSI methodology allows you to:

• Quantify the impact of your website on your brand preference and projected sales
• Prioritize improvements to the website to increase satisfaction and desired future behaviors
• Gain insights into how satisfaction and loyalty vary for different segments of your site visitors