
Retail
ForeSee Results works with both online-only and multichannel retailers on measurement of the full purchase lifecycle to provide data-driven insights into how to improve acquisition, conversion, retention and loyalty.
- Browsing: Most websites convert only a very small percentage of site visitors to buyers. Get more from your metrics by quantifying the impact of specific aspects of the browsing experience and on the decision to move from browsing to purchase.
- Checkout Process/Abandonment: Why do so many customers appear ready to purchase and then abandon their shopping carts? Are they unhappy or did they decide to buy using another channel? Delve into the reasons behind shopping cart abandonment so you can improve your conversion rate.
- Service & Support: Do your online service and support functions help or hurt sales? Quantify the impact of a service or support experience on your customers’ perceptions about your organization and their likelihood to buy from you in the future.
- Post-Purchase: Satisfaction with the purchase experience determines whether a customer will buy from you again. Discover what customers who just purchased online from you like and don’t like about the purchase experience so that you can build a base of loyal online customers.
- Post-Fulfillment: Measuring satisfaction with the fulfillment stage is an opportunity to assess the effectiveness of the entire sales process and identify gaps between what customers want and the process they experienced. Fulfillment satisfaction data can provide the scientific facts you need to negotiate with vendors.
- Post-Website Visit:What happens after your customers visit your website? Do they go on to buy from you at a later date (online or offline), buy from your competition or decide against making a purchase? With our Multichannel Measurement Model, you can find out.
- Email Campaigns: ForeSee Results can help you quantify the effectiveness of your email initiatives. Find out how your email campaigns are influencing purchase behavior, future site visits and other desired behaviors. Focus your improvements where they will have the greatest impact on your bottom line.
In addition to working with hundreds of retail clients, ForeSee Results publishes the twice-yearly Top 40/100 Online Retail Satisfaction Index (US) and the UK Top 30 Retail Satisfaction Index.
![]()