
Download the Inaugural ForeSee Results Automotive Website Satisfaction Index!
ForeSee Results recently conducted our first Automotive Website Satisfaction Index to determine the role of automotive websites in driving loyalty and sales.This is the only report on automotive websites to use the methodology of the University of Michigan’s American Customer Satisfaction Index (ACSI) to measure customer satisfaction with, and loyalty and purchase intent resulting from, the websites of six leading auto companies: Chevrolet, Chrysler, Ford, Honda, Nissan and Toyota.
Download the free report to learn more about:
- Why Honda has the highest web satisfaction, and how the others fare
- The link between customer satisfaction and consumers’ likelihood to visit a dealership and make a purchase
- Specific usability-based site improvements that the automotive companies can make to improve satisfaction and sales
Fill out the form below to download this free report.